We all know by now that Kylie Jenner‘s lip kits have been insanely successful, but you probably had no idea just how successful Kylie’s company really is.
During a recent interview with Women’s Wear Daily, Kris Jenner revealed just how well her daughter’s business is doing. According to Kris, Kylie Cosmetics has reeled in $420 million in retail sales in just 18 months.
Let’s put that in perspective. WWD reports that Tom Ford Beauty — owned by Estée Lauder Cos. Inc. — reached $500 million in revenue after a decade, while the Bobbi Brown brand, also owned by Estée Lauder, took 25 years to reach a billion in revenue.
Kylie is all set to take only a fraction of that time to reach the same milestone. According to WWD, Kylie Cosmetics is expected to see a 25% increase in sales this year, and if things continue on at this rate, Kylie’s company will be a billion-dollar brand by 2022.
Not bad for $29 lip kits, right?